Rakuten Group

Rakuten Group

Japanese technology group centered on e-commerce marketplaces and membership services, also operating payments and other digital commerce offerings.

Tokyo, Japan
32437+ employees
Rakuten Crimson House, 1-14-1 Tamagawa, Setagaya-ku, Tokyo 158-0094, Japan
Categories:
Online Retail & Marketplaces
Payment & Transaction Services
E-commerce Platforms & Solutions

Business Profile

Capabilities, markets, and positioning.

ISIC Codes
479166196201
Business Model
platform operatorservice provider
Value Chain Role
marketplace operatorfintech provider
Geographies Served
JapanWorldwide
Key Capabilities
online marketplaceloyalty and membershipmerchant enablementpayments servicesdigital content integration
Tags
marketplaceloyaltyfintechomnichanneljapan

About

Rakuten Group is headquartered in Tokyo and operates a broad digital commerce ecosystem anchored by online marketplaces and a membership program.

E-commerce and merchants

Its commerce services connect consumers and merchants through marketplace listings, promotional tools, and integrated account experiences.

Payments and services

Rakuten also provides payment and related commerce services that support checkout

Forum discussions

Threads about Rakuten Group inside the TradeDB forums.

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Edit history
Last edited January 12, 2026Edited by @kenji1