Market research and data analytics company delivering brand, media, and consumer insights for advertisers and media owners.
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Website
www.kantar.com/Location
London, United Kingdom
Claim Status
Not claimed
Employees
25000+ employees
Profile Last Updated
January 12, 2026
History Action
Edited
Company profile summary and capabilities.
Kantar is a London-based data and analytics company specializing in market research and media measurement.
The firm provides brand, media, and creative effectiveness insights using panels, surveys, and analytics platforms.
Kantar serves advertisers, agencies, and media companies seeking evidence-based marketing and content decisions.
Structured business model, value-chain, geography, and capability fields.