GroupM

Global media investment and media services group focused on media buying, planning, data, and performance to support advertisers across channels and markets.

New York, United States

10001-50000 employees

www.groupm.com/

175 Greenwich Street, New York, NY 10007, United States

Categories:

Media Buying & Planning

Business Profile

Capabilities, markets, and positioning.

Business Model

service provider

Value Chain Role

service provider

Geographies Served

Worldwide

Key Capabilities

media planningmedia buyingaudience targetingmeasurementperformance optimization

About

GroupM is a media services group headquartered in New York, providing media investment, planning, and buying capabilities for advertisers.

Media services

The group supports cross-channel planning and buying, data-led activation, and performance optimization for campaigns spanning digital and traditional media.

Operations

GroupM operates through an international footprint, coordinating local execution with centralized tools and standards.

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