Farmec S.A. is a leading Romanian manufacturer of cosmetics and personal care products, known for iconic brands like Gerovital, distributed through extensive retail, wholesale, and e-commerce channels.
Str. Henri Coandă, Nr. 22, 400267 Cluj-Napoca, România
Categories:
Fashion, Lifestyle & Consumer Products Retail
Wholesale Trade & Distribution
Health, Beauty & Personal Care Retail
Business Profile
Capabilities, markets, and positioning.
ISIC Codes
204220234791
Business Model
manufacturerbrand
Value Chain Role
OEMbrand owner
Geographies Served
RomaniaEuropeAsiaNorth America
Key Capabilities
product development and formulationcosmetics and personal care manufacturinghousehold-care manufacturingbrand managementnational distributione-commerce operationsmulti-brand portfolio managementretail concept stores
Farmec S.A. is a Romanian cosmetics and household-care manufacturer headquartered in Cluj-Napoca. The company develops, produces and markets personal care and hygiene products, operating flagship brands such as Gerovital and Aslavital, alongside legacy lines including Doina, Nufăr and Triumf.
Brands and product categories
Farmec’s portfolio spans skincare, body care, hair care, make-up, oral hygiene, sun protection, men’s products, professional cosmetics and household cleaning. Notable ranges include Gerovital H3 Evolution, Gerovital H3 Classic, Gerovital Tratament Expert, Gerovital H3 Men, Gerovital H3 Derma+, Gerovital Luxury, Gerovital Stop Acnee, and Aslavital Mineralactiv.
Distribution
Products are sold through national retail/distribution and the company’s e-commerce channels, with dedicated Gerovital stores and branded centers.
Activities & Offerings
Overview of activities and offerings.
Activities
Manufacture of cosmetics and personal care products
Manufacture of soaps, detergents and household cleaning products
Retail sale via e-commerce of own-brand cosmetics/household care
Brand management and product development (R&D)
Products
Gerovital H3 Evolution
Gerovital H3 Classic
Gerovital Tratament Expert
Gerovital H3 Men
Gerovital H3 Derma+
Gerovital Luxury
Gerovital Stop Acnee
Aslavital Mineralactiv
Aslavital (brand ranges incl. Lift Instant)
Doina personal care products
Farmec (brand skincare/body/hair)
Nufăr household cleaning products
Triumf household cleaning products
Make-up products
Oral hygiene products
Sun protection products
Professional cosmetics
Services
Product development and formulation (cosmetics/household care)
Manufacturing and packaging of own-brand cosmetics and cleaners
Threads about Farmec S.A. inside the TradeDB forums.
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